The digital marketing landscape is changing rapidly and continues to do so. These are my predictions for what the future will look like for digital marketers in the year 2020.Read More
Every marketer should know these 5 Christmas marketing facts for the holiday season.
1.) Consumer behaviour dictates what shop owners do!
Ever wonder why the Christmas holidays continue to start earlier and earlier every year? Consumer behaviour shows that shopping for Christmas can start as early as September and October.Read More
1. Greggs and the Sausage Roll Jesus.
This is from 2017, where Greggs the company that sells sausage rolls and other baked goods came under fire for swapping Jesus for a sausage roll. The sausage roll is an iconic staple in the Greggs family. It annoyed a lot of Christians, especially with its depiction of Jesus as a sausage roll.Read More
It’s that time of year again, the Christmas adverts have made the rounds on the TV and some of you might be sick of them already, but some of you might not be! Well, we thought now would be the perfect time to do a 2019 Christmas Round-Up to see which company ‘won’ Christmas! With so many companies battling for the prize, we’ll try to keep it brief!Read More
The digital marketing landscape is ever-evolving, with various techniques not only emerging but becoming an intrinsic part of what we do in our roles as marketers. But what does the near-future hold exactly?
From voice-activated and visual search to AI and video, there are many components to consider. Let’s take a quick look at four key areas and trends to help chart our industry’s future road map.Read More