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    Jan 28, 2020 12:43:00 PM

    CADBURY 'DONATE YOUR WORDS' TO RAISE AWARENESS.

    Cadbury has removed all of the words from their new limited edition chocolate bar in the UK and it’s for a heart-wrenching reason.

    The ‘Donate Your Words’ initiative has been created by Cadbury to increase the awareness of loneliness in the elderly and with each limited edition bar sold, 30p will be donated to Age UK to help combat the issue.

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    Jan 21, 2020 12:45:00 PM

    Interesting and Unusual Ads that have my attention.

    Adverts are statements, echoes of a brand, providing ways of presenting companies as something more than vessels for unnecessary purchases.

    In the age of the failing high street, businesses need to speak to us in more creative ways and appeal to our emotions rather than our purse strings. Brands need to change their approach to marketing to stay ahead of the game, and already this year some new campaigns have got our team talking.

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    Dec 17, 2019 10:13:00 AM

    3 of the Worst Worldwide Christmas Promotions of All Time!

    1. Greggs and the Sausage Roll Jesus.

    BBC

    This is from 2017, where Greggs the company that sells sausage rolls and other baked goods came under fire for swapping Jesus for a sausage roll. The sausage roll is an iconic staple in the Greggs family. It annoyed a lot of Christians, especially with its depiction of Jesus as a sausage roll.

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